Has anyone else seen deceptive window stickers on Shelby Mustangs? I was at a local Ford place and I was looking at the sticker on a Shelby GT. It had the standard Mustang window sticker that said just over $30k, it was very big on the window. Then right next to it was a VERY small sticker stating the "Market adjustment" of $5k and the Shelby Package for $12k If you weren't paying attention you would miss the little sticker, like I did at first.I was astounded to see a Shelby going for under MSRP, but then I noticed the little roughly 3"x 6" sticker that added $17000 to the price. I think that they should have to more clearly post he added on stuff.
Dealers are free to put anything they want on the stickers. If people are stupid enough to pay those ridiculous prices they will keep doing it.
Its funny, because the MSRP for the Shelby GT is around $37k, so I would never pay that much, I just thought it was pretty crappy that the dealer would be so shady as to post the increase in such in such a way that the consumer could miss it so easily..
Crappy?!? I can think of a much better word but I would kicked off the forum! I was led to believe that the so called "Market Adjustment" was a Ford authorized thing and I got raped by the dealer where I bought my ShelbyGT. My son use to work for this Ford dealer as a salesman and when I was buying the car I was talking to him and he never mentioned that it was a dealer applied increase! They kept telling me that "were gonna give you a great deal because you're Matt's dad." I guess they didn't like my son because as far as I'm concerned the dealer screwed me! If they are adding a "Market Adjustment" to these cars just think what they are doing to all the other cars and buyers! Not to mention that the minute you drive it off the lot it decreases in value and if you get hit on the way home from the dealer and the car is totaled the insurance co. will only give you book value. Oh well thanx for letting me vent.....Drive safe
That's good. The local dealer here has 5 Shelbys sitting on the lot he can't unload. Has a front page add in the local auto trader showing list price is what you pay. Funny how when they first came out the dealer had a 5-10G "market adjustment". Hope they sit for 6 months, then go in and offer 5-10G less, you know, market adjustment.
The following was posted in another forum by a dealer discussing the same market adjustment............. "Ok My 2 cents the car is rare and rare means limited supply most dealers did not even get one and those that did had to spend big bucks for special tools and training before Ford would release the car to them and my dealership was lucky enough to get two GT500's last year. And after the amount of money spent for the training, tools and support materials. On a normal car that we would sell hundreds of in a given year making a meager profit per deal is ok but with one unit maybe two per year it only makes sense to try to get as much as the public is willing to pay to get back our investment." I can understand his point, but as it was stated before in this forum "when does profit turn to greed!!!"
You can feeel free to try to get back whatever you want. My only point, 1. He will never see a dime of mine, 2. Isnt it a little insane to be looking for 30,000 over when Ive seen them selling for MUCH less in other places?
Gents, if you can buy one of these limited edition Shelby's, you have to go in the dealership and become a salesman like the salesman! Tell them do you realize that the economy is so bad that there are close to a million foreclosures in this country? It helps to be able to put some cash down. The idea is to control the situation. The 2008 GT500 convertible I bought was advertised for 72K! I bought for 58.5K! I played the economy on them; spoke to the GM and got them to drop the price!
